| | - CHAPTER 11
- Chapter Objectives
- Chapter Objectives (cont’d)
- The Importance of Planning
- Pitfalls to Avoid in Planning
- What is a Business Plan?
- Benefits of a Business Plan
- Benefits of the Business Plan (cont’d)
- Developing a Well-Conceived Business Plan
- Putting the Package Together
- Guidelines to Remember
- Elements of a Business Plan
- Elements of a Business Plan (cont’d)
- Elements of a Business Plan (cont’d)
- Elements of a Business Plan (cont’d)
- Presentation of the Business Plan
- Table 11.5
- Key Terms and Concepts
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